Kristen Jones Real Estate
Kristen Jones, one of the NOVA market's most successful real estate agents, required a rebrand to reflect her unique style and appeal. She needed to maintain her signature colors while adopting a boutique and feminine aesthetic. Additionally, she required consistent social media management and a blog portal to enhance engagement on her broker-provided website.
The plan: I undertook the rebranding by retaining Kristen’s signature colors and introducing boutique-style fonts to reflect her feminine style. I created custom social media templates aligned with her new brand identity and managed her social media accounts for over a year, ensuring consistent and engaging content. Furthermore, I developed a blog portal to foster deeper engagement and drive traffic to her broker-provided website. This comprehensive rebrand and strategic digital presence strengthened Kristen Jones's market position and connected her more effectively with her audience.