Rosemont Cellar
With new ownership taking over Grape + Bean Rosemont, there was a need for a complete rebrand to align with the vision of Rosemont Cellar. The client required new branding, an updated website, an expertly managed wine program, and cohesive print collateral that resonated with the local community’s preferences and values.
The plan: I spearheaded the rebrand by designing fresh, cohesive branding elements that captured the essence of Rosemont Cellar. I built a modern, intuitive website to enhance user experience and online presence. Additionally, I managed their wine program, ensuring it met the expectations and tastes of the local clientele. I also created all print collateral, maintaining consistency and quality across all materials. My deep understanding of the local community played a crucial role in shaping the rebrand, ensuring it was well-received and effectively met the market’s demands. This comprehensive approach revitalized Rosemont Cellar’s image and strengthened its connection with the community.
My role in this project eventually expanded to managing the company’s wine club program, designing all branding, marketing collateral, and online portal.